Why Insurance Brokers & Agents Love New Move Marketing

Why Insurance Brokers & Agents Love New Move Marketing We continually receive orders from insurance brokers and agents. They have found our exclusive New Movers (households who have recently relocated) to be some of their most promising sales leads on the market. Insurance brokers and agents are often looking for new customers, but don’t have … Continue reading Why Insurance Brokers & Agents Love New Move Marketing

3 Reasons Your Direct Mail Campaign Is Underperforming

While Direct Mail is often considered the “king” of direct marketing, your campaign needs to be set up properly if you want it to succeed. Here are a few reasons why your campaign may be underperforming, along with tips for setting up your campaign for success… 1. You’re not segmenting. If your campaign is not … Continue reading 3 Reasons Your Direct Mail Campaign Is Underperforming

Tracking the Success of Your Direct Mail Campaign

So you’ve followed our advice and integrated Direct Mail into your marketing plan, but how do you know if your New Move list worked and your Direct Mail campaign was truly successful? Here’s our quick three-step process for tracking the success of your Direct Mail campaign: Create a Call-to-Action for each campaign. A Call-to-Action (CTA) … Continue reading Tracking the Success of Your Direct Mail Campaign

Spring is Here!

Today, 3/20/17 is the first day of Spring! This marks the time for you to begin preparing your marketing campaigns for the upcoming seasons. The majority of moves in America occur during the summer months, this is due to the ideal weather conditions and school schedules. Reaching new movers during the summer months will ensure … Continue reading Spring is Here!