Why Insurance Brokers & Agents Love New Move Marketing We continually receive orders from insurance brokers and agents. They have found our exclusive New Movers (households who have recently relocated) to be some of their most promising sales leads on the market. Insurance brokers and agents are often looking for new customers, but don’t have … Continue reading Why Insurance Brokers & Agents Love New Move Marketing
While Direct Mail is often considered the “king” of direct marketing, your campaign needs to be set up properly if you want it to succeed. Here are a few reasons why your campaign may be underperforming, along with tips for setting up your campaign for success… 1. You’re not segmenting. If your campaign is not … Continue reading 3 Reasons Your Direct Mail Campaign Is Underperforming
Today is the first day of summer! Is your marketing plan ready for summer shoppers? Consumers’ shopping habits vary dramatically by season. As the weather warms up over the summer months, shopping increases overall. But not all shopping is created equal… Shopping moves mobile. During the summer months, consumers spend less time in front of the … Continue reading Marketing to Summer Shoppers
As we shared earlier this month, May is National Moving Month. Many households choose to move during the summer months in order to take advantage of the great weather and the convenience of summer break. While it may be the last day of May, it’s not too late to take advantage of National Moving Month … Continue reading It’s Not Too Late to Take Advantage of National Moving Month
May is National Moving Month! We know the summer months are the busiest time of year for moving given the warm weather and the convenience of school being out for busy families. But is your marketing plan ready for National Moving Month? Here are three quick tips to make the most of National Moving Month: … Continue reading 3 Tips to Make the Most of National Moving Month
So you’ve followed our advice and integrated Direct Mail into your marketing plan, but how do you know if your New Move list worked and your Direct Mail campaign was truly successful? Here’s our quick three-step process for tracking the success of your Direct Mail campaign: Create a Call-to-Action for each campaign. A Call-to-Action (CTA) … Continue reading Tracking the Success of Your Direct Mail Campaign
As we shared in last week’s blog, the majority of moves in America occur during the summer months due to the warm weather and summer breaks from school. Subsequently, the next few months will be your best bet for marketing to New Movers (those households who recently relocated). New Movers are great potential consumers, and … Continue reading Integrating Direct Mail into Your Marketing Plan
